eBay GPSR requirements: manufacturer, responsible person and safety fields
eBay asks business sellers to add GPSR information to listings that are visible to buyers in the EU and Northern Ireland. Here is what eBay’s own Seller Centre page says.
Who it applies to
All business sellers listing items for sale in the EU and Northern Ireland. eBay says the regulation does not apply to sales to UK buyers outside Northern Ireland.
The fields eBay asks for
- Manufacturer: name and contact information.
- Responsible person: if the manufacturer is outside the EU, an EU-based responsible person or entity, with name and contact details.
- Product information such as model number, pictures and type.
- Safety information in the local language of the country where the item is sold, in any of three forms:
- an image — a pictogram, symbol or label;
- a statement — safety warnings or chemical hazard warnings;
- a document — a product manual or other document, in .pdf, .jpg or .png.
- CE marking, where the rules for your product require it.
Where to add it
Manufacturer and responsible person details can be added one listing at a time or in bulk through eBay’s regulatory contacts tools. Safety information and documents are uploaded through the hazardous-materials labelling tools.
If something is missing
Listings may not be visible or purchasable for buyers in the EU and Northern Ireland. Visibility returns once the information is added, unless the listing is hidden for another reason.
Finding a responsible person
eBay names four partners that offer GPSR services, including acting as an EU responsible person: Webinterpret, Cert-Rep, Obelis and Eucerep, and says it is independent of them. Our comparison of published provider prices includes Webinterpret and Obelis alongside other providers.
Checklist
- Manufacturer name, postal and electronic address on every listing for the EU and Northern Ireland.
- An EU responsible person if the manufacturer is outside the EU.
- Warnings in each buyer country’s language: the GPSR label generator gives you label and listing text.
- A manual or safety document uploaded where the product has one.
- The national registrations for where you ship — for example Germany or France.
Run the compliance checker to see which EU rules apply to your product.
Frequently asked questions
Does this apply to sales to buyers in Great Britain?
eBay says the GPSR does not apply to sales to UK buyers, with the exception of Northern Ireland.
Can I upload a manual instead of typing the warnings?
Yes. eBay accepts safety information as a pictogram, symbol or label image, as a written statement, or as a document such as a product manual, in .pdf, .jpg or .png.
Sources
- eBay Seller Centre: General Product Safety Regulation (GPSR)
- Regulation (EU) 2023/988 (GPSR), Articles 16 and 19
ohdock provides software tools and general information, not legal advice. Check the official texts, or ask a qualified adviser, for your situation.